Here's what i can do for your business
Copywriting Services
For Food, Health & Wellness, Travel, Ag Tech, Sustainability, Wine & Spirits Brands
Content Marketing
Content marketing is an effective way for brands to engage, educate, and attract their target audience. By creating high-quality and informative content, you can build your brand’s authority, establish yourself as an industry expert in your field, generate leads, and eventually drive more traffic (and sales) to your website.
Through a well-thought-out and executed content marketing strategy, your brand can inspire and educate potential customers and connect with them on a deeper level, leading to long-term relationships.
Content marketing enables travel brands to inspire and educate potential customers about their destinations, food brands to showcase their products and recipes, lifestyle brands to offer tips and inspiration on wellness, and sustainability brands to raise awareness about environmental issues and promote eco-friendly practices. I help my clients effectively distinguish their brand and long-term vision with well-researched articles, as-told-to interviews, SEO-optimized website copy, case studies, and reports.
In addition to my content marketing services, I also provide brand storytelling, social media marketing, and illustration work to support your brand in communicating its strategy, impact, and leadership.
Subjects of expertise
I graduated summa cum laude from California State University, Fresno with a Bachelors in Animal Sciences Pre-Veterinary and a minor in French Languages and Literature.
I have significant work experience in non-profits (Farm Animal Welfare and Companion Animal Issues) in Washington, DC and served as newsletter editor for the Pilchuck Audubon Society in Snohomish, WA.
My subjects of expertise include:
- Travel
- Food
- Wine & Spirits
- Agriculture, including Ag Tech
- Sustainability
- Health & Wellness
- Nutrition
- Art & Design
my copywriting & Content Marketing experience
I started my freelance writing career in 2015 as a professional SEO food and travel writer. My approach to SEO is highly targeted and effectively leads potential customers to your website organically. I carry out keyword research, analyze competitors, and track trends in the market to craft a fully customized SEO content strategy for each of my clients.
I focus on compelling storytelling, distinct voice development for your brand, targeted audience communications, and clear brand guidelines for editorial, content and social media channels. In addition, I also provide:
- SEO content (including, but not limited to blogs, annual content calendar creation, optimization of pre-written blogs)
- SEO keyword research
- SEO topic clusters (to enhance your website’s authority and ranking on Google; improve internal linking practices; establish authority in the field; decrease bounce rate)
- SEO blog optimization (for clients who already have established blog content but are not ranking on Google; I work to blog to optimize your content to improve organic traffic)
- SEO optimized content libraries for healthcare providers
- Social media copywriting
- Ghostwritten thought leadership articles; white papers
- Journalist-style interview skills
- AP style
Brand, Content & Copywriting Clients
- OpenTable
- Healthline
- webMD
- AllRecipes
- Zagat Stories
- Lonely Planet
- Kaneohe Bay Ocean Sports
- Trivago
- Wave808 Karaoke Lounge & Bar
- Google Travel
- Officite